Brilliant Pitches and Market Stalls

This past week's highlight was a workshop on how to deliver brilliant business pitches. I ventured to East London on Friday to attend the workshop at an organization called General Assembly. GA is not arts or theatre based. Their focus is tech innovation. They offer workshops on coding and design as well as product management, social media marketing and search engine optimization. This is fantastic for me because it helps me diversify my sources of information and acquire business training from other sectors.

The workshop was a wonderful education. The instructor explained about the psychology of the pitching process and how to use that to our advantage. He also went through how to best structure the presentation. It was a new angle on the pitching process that I hadn't really heard about before. However, it was interesting because there were similar ideas to those I was taught when training for auditions as a performer. What is a pitch but an audition? It is an opportunity to convince someone that you, your team and/or your product can solve their problem and are right for the job. As I broaden my knowledge about business, finance, marketing, and technology, I find that the various sectors and career paths have much more in common than we probably think when we are focused on our own worlds.

The weather in London has been fantastic of late and Friday was no exception. After the seminar, I had the chance to meander through Spitalfields Market. Spitalfields is a marketplace that is a collection of market stalls and small shops where independent retailers and artists sell their wares. Spitalfields is open daily and has some unique merchandise options. It also boasts fantastic street food vendors with flavors from all around the world. If you are in East London, make sure to check out Spitalfields.

Coming up this week I continue my research for my second case study and have some meetings set up to network with emerging artists that may be interested in partnering with a producer.
Until next week...
Take care!
-m